JobX has a secret weapon - that secret weapon is CorBeam December 20th, 2007

JOBX, the brain child of Simon Robinson and Richard Mare, is a new Australian job board and it is already making the other job boards such as Monster, Seek, Career one, sit up and take notice.

Why?

The Internet has changed the way the people look for jobs. Today, it is all about Job boards where potential employers post their jobs and candidates search through them to find the jobs they are interested in. This is not the best scenario for the recruiter, because it is passive - the recruiter or their client has little influence over the candidates
that apply.

Of course, hand in hand with the Internet comes the relational database, so over time, Job boards and recruiters can gather and refine prospect data and attempt to manage candidates as best they can.

However, the demands of an evermore competitive recruiting environment are forcing Job boards to rethink the way they attract prospects. They are starting to realise that a much more active role is required, but how do they turn a passive environment into one in which they can play an active role?

A very different recruiter

JOBX is one of the first recruiters to recognise this change from the get go. A significant new player, launched with over 10,000 jobs already secured, Simon and Richard clearly have a different vision for JOBX:

"JOBX aims to provide a modern environment that will attract candidates and nurture long term relationships with them in what is an ever more complex recruitment marketplace and JOBX will challenge every aspect of the current methodology. We have integrated the best search technologies to dramatically redefine the way jobs are found and filled."

"JOBX also recognises that text advertisements are no longer powerful enough. The best placements and connections are made through networking, building and maintaining relationships. JOBX is the first board to introduce social networking in Australia."

These are bold statements, but JOBX has recognised the incredible potential of the social networking revolution, which is now being powered online by video. This is precisely why JOBX turned to Global IP Video and its corporate product CorBeam. CorBeam has been designed from the ground up to be a platform for all things video online.

JOBX and Global IP Video are changing the recruitment landscape

JOBX had three core requirements for which CorBeam is perfectly suited:

1. The ability to easily submit your CV as a video post and have recruiters and employers selectively browse potential candidates via these video CVs.

2. The ability to conduct job interviews via video conference to further qualify the suitability of candidates without the need for costly travelling and the need to rely on partnership arrangements overseas etc (remember, recruiting today is very much a global activity). Furthermore, to be able to record these video conferences and play them back at any
time.

3. The ability to interface directly with the leading social networking environments such as FaceBook, MySpace and Second Life. JOBX has recognised the need to develop lifetime relationships with key candidate prospects and is providing these candidates with some very powerful tools to achieve this. However, these are only the candidates who come to JOBX through their own activities online.

There is enormous potential in leveraging existing candidates and their profiles to attract others to JOBX through their active utilisation of social networking environments. CorBeam easily integrates with the leading social networks allowing candidates to post their video CVs for greater exposure to potential clients who are also starting surf these sites. Candidates are also actively discussing job prospecting online.

It also allows JOBX to create its own chat spaces and even virtual agencies in such online worlds as Second Life. As you might imagine, the possibilities CorBeam offers JOBX and recruitment in general are considerable. Global IP Video has created its core technologies and its growing family of video transmission products such as CorBeam, to allow companies to embrace the radical change that social networking is having on the communication landscape.

Fuelled by broadband and the ability to use video to communicate one to one around the world, the online video revolution that Global IP Video is helping to drive is rapidly becoming the most significant human phenomenon of the first decade of the 21st Century. And JOBX is a prime example of forward thinking business understanding how the communications landscape is changing and sourcing the best solution - CorBeam - to allow them to gain a very significant competitive advantage in a very competitive market place.

back to top